Expert
Corporate Strategy
- For BBA | MBA | B.Com | M.Com
- Gives 6 months membership.
- Unrestricted course modules.
- Distraction free learning interface.
- Students can post individual requests for new topics through their accounts. The requested study material gets updated for 'all the students' within next 5 working days.
Curriculum
- 3 Sections
- 19 Lessons
- 0m Duration
CS Module I
7 Lessons
- Conceptual framework for strategic management, the Concept of Strategy and the Strategy Formation Process
- Stakeholders in business – Vision, Mission and Purpose – Business definition, Objectives and Goals
- Corporate Governance and Social responsibility-case study
- External Environment - Porter’s Five Forces Model-Strategic Groups Competitive Changes during Industry Evolution
- Globalisation and Industry Structure - National Context and Competitive advantage Resources
- Capabilities and competencies–core competencies-Low cost and differentiation Generic Building Blocks of Competitive Advantage
- Avoiding failures and sustaining competitive advantage-Case study
CS Module II
7 Lessons
- The generic strategic alternatives – Stability, Expansion, Retrenchment and Combination strategies
- Business level strategy- Strategy in the Global Environment-Corporate Strategy-Vertical Integration-Diversification and Strategic Alliances
- Building and Restructuring the corporation- Strategic analysis and choice
- Environmental Threat and Opportunity Profile (ETOP) - Organizational Capability Profile - Strategic Advantage Profile
- Corporate Portfolio Analysis - SWOT Analysis - GAP Analysis
- Mc Kinsey's 7s Framework - GE 9 Cell Model
- Distinctive competitiveness - Selection of matrix - Balance Score Card
CS Module III
5 Lessons
- Strategy implementation process
- Designing Strategic Control Systems- Matching structure and control to strategy
- Techniques of strategic evaluation & control-case study.
- Managing Technology and Innovation- Strategic issues for Non Profit organizations
- New Business Models and strategies for Internet Economy-case study
